Sellicks Branding
Expertise
Client
Citify
Our Challenge
Sellicks, developed by Citify, is a new boutique land release of 50 blocks in Sellicks Beach, located in the Southern region of Adelaide. The project’s aim is to build a master planned neighbourhood where people can experience a beachside lifestyle and a change of pace.As well as the opportunity to purchase generous sized blocks (from 750sqm for under $400K) and build a dream home or holiday home.
Algo Más was appointed by Citify as the project’s creative agency to develop the brand, name, tagline, sales brochure, website, social media and SEM and all marketing collateral.
Our Inspiration
The Sellicks brand takes its inspiration from the colours of a summer sunset over Sellicks Beach. It also references the coastal art deco style of the 1920s, when Sellicks Beach was famous for motorcycle racing right on the sand.
The unique typeface used in the logo and text has rounded art deco style letters, and the wider visual language references this with curved shapes and text, making for a vibrant and engaging brand.
Results
The EOI phase website and brand was launched mid-August 2022. Results are still being collated.
Pascale Construction Branding
Sellicks Branding
Whittles Website
The Royal Kent Town Branding
Professionals Salisbury Digital Campaign
Totness Precinct Brand Strategy
Marina Pier Taste of Summer Campaign
Monarto Safari Park Freeway Sign
Adelaide Railway Station Branding
Light Country Branding
National Disability Support Program
City of Playford Fight Food Waste Campaign
Loreto College Marketing
Axiom Annual Report
The Harrington Branding
Porteño Social Media
A3C Web design
Newbridge Branding
The Adelphi Branding
Peterborough Place Branding
Ahrens Rural Website
Norwood Walk Branding
Murray Bridge – Make It Yours Campaign
RDAYMN Workshop
217 East Tce Digital Advertising
Murray Bridge – Santos Tour Down Under 2020 Campaign
Norwood Green heart&soul Street Magazine
TTS Built Branding
Dellta Branding
ACH Group Animation
Murray Bridge Trainers Village Branding
Flinders University Village Campaign
Norwood Green Signage
Mainstreet SA Logo
Botten + Bowser Branding
Saints Shopping Branding
Spray Shop Australia Branding
City of Prospect Web development
Seaside Emu Bay Branding
McLaren Estate by Trojan Projects Web design
Munno Para October School Holidays Campaign
The Rural City of Murray Bridge Branding
ACH Good Lives Magazine Spring 2018
Sentek Rebrand
TAFE SA Short Course Guide Branding
Digital Unley Design
Bellberry Limited Website
Observatory Kent Town Branding
Key Central – Seaford Meadows Rebrand
Croplands – Direct Mail Piece
Munno Para Shopping City Super Hero Campaign
Nuriootpa Retirement Living Branding
David Allen Properties Branding
Victor Harbor – Encounter It All Branding
Bowden to Croydon Street Art Publication
Sturt Ridge Branding
City of Charles Sturt Illustrated Advertisement
Munno Para Christmas Gift Guide
Jensen PLUS Branding
TechInSA Branding
Whyalla Council Branding
The Viridian Branding
Luminesque Branding
Caramel IT Animation
Glenelg Street Party Design
Rebranding Whyalla
Barossa Gourmet Weekend Logo
More on Annual Reports
Mum’s Paradise Design
Building Western Adelaide Design
FarMate Branding
Step Back In Time Design
Croplands Design Update
Adelaide Plains Council Branding
Something on The Beatles Signage
Curaden Signage
Marina Pier Branding
Add Value Branding
Australian Institute of Conveyancers Design
Barossa Gourmet Weekend Branding
Material Balance Consulting Branding
Uberhealth Web design
Country Health SA
Key Assets
Test Kitchen Design
Country Health SA
Adelaide City Council
Le Cordon Bleu
National Centre for Vocational Education Research (NCVER)
U2 on Waymouth Branding
Henley Beach
Botten Levinson Lawyers Branding
Main & Cherry
Cooke Brewing Co.
Woodville Road
Development & Advisory
Comunet
Property Council of Australia (SA Division) Design
Healthy Holdfast Bay Branding
City of Holdfast Bay Design
Croplands Design
Rundle Mall Design
Addept Branding
