Our client City of Charles Sturt commissioned us to give the Henley Beach precinct a much-needed lift with a new logo and website.
They wanted a modern but inclusive look and feel to help bring Henley Beach to the attention of both locals and tourists.
We came up with an exciting and contemporary logo inspired by the ripples on the ocean, with fresh, bright colours that evoke summer and long lazy days spent on the beach with friends.
The brand was then extended to a website design, which is primarily a directory aimed at tourists and visitors. We designed and developed the site to ensure it is clean, simple and easy to use, as well as being entirely responsive and easy to update. We also wrote a Digital Marketing Action Plan to accompany the website.