Bianca joined Algo Más from fast-paced advertising agency KWP and is no stranger to delivering campaigns on tight deadlines and within budget. With the foundation of her agency experience based in producing a weekly supermarket catalogue for Foodland, managing retail-natured clients and the corresponding collateral were among her daily tasks.
Whilst at KWP, Bianca account managed well-known jewellery brands Zamel’s and Mazzucchelli’s where she created strategic print, outdoor and television campaigns and oversaw their social media and associated photo shoots. Bianca also account managed clients such as On The Run, SO Asher (Hospital Research Home Lottery) and United Chemists.
At Algo Más, Bianca has been managing the retail campaign calendars for Munno Para Shopping City and Norwood Place. She also oversaw the branding and website build for the launch of Saints Shopping: a new retail space in Salisbury. Bianca also manages the ongoing development of collateral for the Flinders University project Flinders Village.
Bianca’s other projects include property development marketing for The Adelphi and The Harrington. She also account manages marketing activities for multi-national agricultural spraying manufacturer Croplands and their premium dealer group Spray Shop Australia as well as aged care provider ACH Group and various local councils throughout South Australia.
Bianca’s combined finance and marketing experience ensures her campaigns and projects are well-managed and overseen with a sharp eye for detail.
Bianca’s recent and relevant projects include:
- Project management of the Flinders Village project and associated launch collateral
- Project management of branding and ongoing marketing for The Adelphi and The Harrington residential developments
- Project management of Spray Shop Australia’s branding, website and online shop
- Project management of ‘The Big Project’ brand for the Barossa Council
- Project management of ACH Group’s Good Lives magazine
brand strategy, account management, project management, placemaking, art direction, media planning, budgeting.